False Economies

Beware the online sweat shops hawking cheap design

At Generic we want to make our position on online sites that offer "60 designers bidding to win your logo" and agencies that offer cheap labour by outsourcing to poorer countries abundantly clear. It stinks. It stinks because in the long run all designers suffer, not just the ones barely scratching a living.

Fairtrade for Creative Professionals

Because we all face pressure to compete with designers in say, Sao Paolo, whilst paying the rent and bills in our home cities. Much fairer to pick a reputable local agency than a "Broker"that's just around to line its pockets. One to think about over that Fair Trade coffee, I'd say.